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Samsung NEXT & MC Saatchi Join Faculty As Immersive Tech in Sports & Entertainment Summit Hits London

Samsung NEXT & MC Saatchi Join Faculty As Immersive Tech in Sports & Entertainment Summit Hits London

Commercial strategy and execution is essential to the development of Immersive and new technologies. The [Immersive Technology In Sports & Entertainment Summit] creates an environment whereby leaders from across the technology, broadcast, sports and entertainment space can speak [openly and honestly to facilitate cross-learning, ...

12/04/2018
LA Billionaire Closes In On $500 Million D.C United Deal As MLS Value Continues To Grow

LA Billionaire Closes In On $500 Million D.C United Deal As MLS Value Continues To Grow

Billionaire Patrick Soon-Shiong is close to a deal to invest in Major League Soccer’s D.C. United, an agreement that would value the club at a league-record $500 million, according to reports. This emerges as D.C United’s new soccer-only stadium is set to open and further highlights the development, growth and commercial pote ...

12/04/2018
The Next Frontier in Fan Engagement? Blockchain Technology Offers Exciting Opportunities for Fans to “Acquire” Experiences

The Next Frontier in Fan Engagement? Blockchain Technology Offers Exciting Opportunities for Fans to “Acquire” Experiences

With the news that [FC Bari] has agreed to become the [first Italian club] to join the [London Football Exchange] to access the loyal fan engagement and equity solutions scheme it is further [evidence of how blockchain technology presents a rising wave which will enable fan engagement on an unprecedented level.] The LFE Excha ...

01/03/2018
Google, Twitter, ICC, McLaren & EA Sports To Share Strategies at ‘Immersive Technology In Sports & Entertainment Summit’ – Early Bird Ends Friday

Google, Twitter, ICC, McLaren & EA Sports To Share Strategies at ‘Immersive Technology In Sports & Entertainment Summit’ – Early Bird Ends Friday

With leaders from across the technology, broadcast, sports and entertainment space we are delighted to bring the [Immersive Technology In Sports & Entertainment Summit] to [London on April 18-19 2018.] Operating under the Chatham House Rule and with an audience capped at 150 delegates the Summit is specifically designed for [ ...

27/02/2018
Performance Data & Fan Engagement Summit Returns To London - May 22/23rd - First Wave of Speakers Announced

Performance Data & Fan Engagement Summit Returns To London - May 22/23rd - First Wave of Speakers Announced

Following the huge success of the San Francisco leg the Performance Data & Fan Engagement Summit returns to London on May 22/23rd. With both fan engagement and performance streams there are huge opportunities to delve deep into the latest trends across [human performance, brand and commercial engagement, digital strategy and ...

08/02/2018
Esports, OTT & Performance Culture Take Centre Stage at Performance Data & Fan Engagement Summit San Francisco

Esports, OTT & Performance Culture Take Centre Stage at Performance Data & Fan Engagement Summit San Francisco

The [Performance Data and Fan Engagement Summit] landed in San Francisco last week and was host to a little under 600 delegates across two days. With a 150 strong Speaker faculty ranging from [NASCAR, FC Barcelona,] to the [Seattle Seahawks, Nike, Crossfit, Tough Mudder, Instagram] and [Twitter] and was host to some of the le ...

08/02/2018
Immersive Storytelling Key to Brand Engagement - Global Leaders in Tech & Digital Attend ‘Immersive Technology in Sports & Entertainment’ Summit

Immersive Storytelling Key to Brand Engagement - Global Leaders in Tech & Digital Attend ‘Immersive Technology in Sports & Entertainment’ Summit

We have witnessed a surge over the past few months as some of the [world leading sports clubs have launched Immersive Technology projects as an integral part of their digital strategies for 2018.] The ability to [close the space between physical and digital realities] is a fundamental element of [fan engagement, reach] and [b ...

24/01/2018
Every Angle Matters - How sports content is being produced is changing, benefitting both coaches and fans

Every Angle Matters - How sports content is being produced is changing, benefitting both coaches and fans

At its Media Day this year, Clemson University’s top-ranked football team demonstrated a superior solution to typical social media livestreaming. The media team coupled existing professional video camera equipment with a SlingStudio to deliver a broadcast quality multi-camera stream of engaging player interviews to fans via Face ...

24/01/2018
Indian Premier League Uses VR & Immersive Tech to Expand the League’s Viewership in the Digital Space

Indian Premier League Uses VR & Immersive Tech to Expand the League’s Viewership in the Digital Space

It is hugely exciting to learn that Star India will make the [IPL 2018 available in virtual reality on Hotstar], the network’s video streaming platform. The news last September that [Facebook] had been unsuccessful in its bid for the Indian Premier League with [$610million] bid far behind [Star India’s $2.55billion approach] ...

24/01/2018
Amazon, HBO, ITV, Tottenham Hotspur & EA Sports Involved As ‘Immersive Technology In Sports & Entertainment Summit’ Gathers Speed

Amazon, HBO, ITV, Tottenham Hotspur & EA Sports Involved As ‘Immersive Technology In Sports & Entertainment Summit’ Gathers Speed

The [Immersive Technology In Sports & Entertainment Summit] (London, April 18-19) is about how we make the entire physical world as connected and digitally interactive as the World Wide Web. It lies at the [intersection between the digital and physical spaces] and is the platform for [further engagement and reach.] The globa ...

17/01/2018
Major League Soccer Join eSports Giants Activision Blizzard, ESL Gaming & KSV At Sports Performance & Fan Engagement Summit

Major League Soccer Join eSports Giants Activision Blizzard, ESL Gaming & KSV At Sports Performance & Fan Engagement Summit

As the news breaks that the MLS has entered into partnership with EA Sports to create the eMLS, a new competitive EA Sports FIFA 18 league we are delighted to welcome [Christopher Schlosser, MLS SVP Digital] to the [Sports Performance and Fan Engagement Summit in San Francisco] in two weeks time [Jan 30-31]. The eMLS will fea ...

17/01/2018
Electrifying! The Giants & US Olympic Ski Team Use New Neuroscience Tech To Boost Performance.

Electrifying! The Giants & US Olympic Ski Team Use New Neuroscience Tech To Boost Performance.

Neuro-stimulator headphones revolutionize brain learning and maximise performance... From MLB players to Olympians, a new piece of sports performance technology is spreading like wildfire: Halo Sport. Don’t be fooled by its appearance — this pair of headphones does a lot more than play music... Halo Sport is actually a neuro- ...

17/01/2018
Amazon, HBO, ITV & EA Sports Joined Advisory Board & Faculty As ‘Immersive Technology In Sports & Entertainment Summit’ Comes To London. April 18-19 – SAVE THE DATE

Amazon, HBO, ITV & EA Sports Joined Advisory Board & Faculty As ‘Immersive Technology In Sports & Entertainment Summit’ Comes To London. April 18-19 – SAVE THE DATE

Following the huge success of our World Virtual & Augmented Reality Sports Innovation Summit in San Francisco in November ’17 we are delighted to bring the [Immersive Technology In Sports & Entertainment Summit ]to London on [April 18-19 2018] The global [entertainment and media market is set to break $2trillion] and the [glo ...

17/01/2018
Top 50 Sports Data Projects of 2017

Top 50 Sports Data Projects of 2017

In working with some of the biggest rights holders and brands across elite sport we are often fortunate to be privy to some of the most cutting edge and disruptive projects, from their infancy to mass application. Innovation drives progress and we are continually watching and assessing the most exciting and forward thinking ...

14/12/2017
Leading Sports Clubs Launch Immersive Tech Campaigns As Integral Components of Commercial Digital Strategy

Leading Sports Clubs Launch Immersive Tech Campaigns As Integral Components of Commercial Digital Strategy

We have witnessed a surge in the past few weeks as some of the world leading soccer clubs have launched Immersive Technology projects. Italian giants Juventus FC launched their Virtual Reality app earlier this month which takes users onto the match-day pitch, behind the scenes at training and into the middle of its Serie A C ...

25/10/2017
How is the PGA Championship transforming spectator experience? Interview with Jeff Price, CCO, PGA of America

How is the PGA Championship transforming spectator experience? Interview with Jeff Price, CCO, PGA of America

A few weeks ago we caught up with Jeff Price, Chief Commercial Officer, PGA of America, in advance of his speaker role at the 200 speaker Sports Performance Data & Fan Engagement Summit in San Francisco to talk a little more about how the PGA Championship is developing consumer digital experience. [Investment in broadcasting ...

25/10/2017
How is Formula E creating digital experiences to provide top level entertainment for fans? - Speaker Interview

How is Formula E creating digital experiences to provide top level entertainment for fans? - Speaker Interview

A few weeks ago we caught up with Ali Russell, Director of Media and Business Development at Formula E, in advance of his speaker role at the 200 speaker Sports Performance Data & Fan Engagement Summit in San Francisco (brochure) to talk a little more about the dramatic growth of electric car racing and how they are approaching ...

25/10/2017
Augmented Reality to Unleash Huge Commercial Returns in Global Sports Advertising & Sponsorship Market

Augmented Reality to Unleash Huge Commercial Returns in Global Sports Advertising & Sponsorship Market

The [global sports market] is huge. It is [set to break $100 billion in 2017] and is showing no sign of abating. It doesn’t require Aristotelian levels of wisdom or insight to understand why [advertisers, sponsors, broadcasters] and [marketers] continue to invest such incredible levels of capital and time into the sports sec ...

23/08/2017